TESLA

Faster Then a Speeding Bullet

Silicon Valley based automaker Tesla Motors asked us to create a film for the launch of their groundbreaking Model S. The result is this ‘electrifying’ brand story that became the main feature in Elon Musk’s IPO roadshow for Tesla Motors. The rest is history.

AGENCY: TESLA | INVESTOR VIDEO

ASSIGNMENT

Make investors feel secure that the Model S is something they all wanted to be a part of.

CHALLENGE

Get investors excited, and instill confidence that the car will actually get made — both critical to get Tesla to the next round of funding. 

SOLUTION

Interview key design and production team members, then layer in high tech graphics with some sexy running footage.